All right class! We’ve already covered that the best campaign managers: Work for both sides Work for candidates with a winning mindset Know how to effectively message and reframe attacks Ah! But we’ve saved the best for last! Because what truly separates great campaign managers from the merely good ones is the capacity to perceive…
When we last left off, I was answering a friend who asked, “How would a first-time candidate – or even one who’s lost a campaign or two – know how to hire the kind of campaign manager that would likely lead to a win.” We’ve already covered that the best campaign managers are essentially apolitical,…
Of course, that’s a play on Cubs Manager Joe Maddon’s 2016 “Try not to suck” motto, but it’s amazing how well it applies to local political candidates, too! Though it’s utterly unnecessary, it always amazes me how many of them go out of their way to suck!
So what’s the antidote to this far too common phenomenon? I’m glad you asked! Here are the ten best ways a local candidate can refrain from sucking: